Share Your Expertise and Increase Web Visits

Filed Under: All Posts, Erin on August 5, 2008

expertsMost of us don’t consider ourselves writers. We don’t even consider ourselves experts. But is that true? As entrepreneurs, we have much to share about what we know. I feel confident I could teach a class in web design, maybe even write a book about it. Sure, it may not be the best book ever written, but I could do it, and someone could learn something from it.

Why not share your expertise with the rest of the world? The new “hip” web-related trend is to write articles and submit them to free article marketing sites. I know, I know, you’re saying “Erin, I don’t have time to write articles! Are you crazy?” The bottom line is, I get emails and phone calls every day from people wanting to know how to increase visits to their web site. I’ll be honest, it’s like everything else, it takes work and it takes time. While we all wish there was a magic wand we could use to make our web sites appear #1 on Google, the fact of the matter is there isn’t – JUST optimizing your site may not get you there, JUST having a blog may not get you there, JUST changing your content regularly may not get you there, but doing ALL of these things may get you there. Getting your web site to the top is an art, and it takes several steps and time, and you should try everything you can. This is one of those things.

Don’t think you have the time to write articles? What about that vacation you and your family are taking – I’m sure there’s time in the car or on the airplane you’re trying to kill. Do you read before you go to bed? Try putting a pad and pen next on your nightstand instead, and write a few paragraphs a night. Want some “you” time? Just take 15 minutes a day, sit on your patio or deck without the kids and spouse, and start sharing your expertise by writing your articles a little bit at a time. Once you start, you might be surprised … you may actually enjoy it.

So how can submitting articles help? It turns out the people who book for Good Morning America and write for the New York Times use the Internet just like everyone else, and they have started finding their “experts” through such article marketing sites. In addition, you can increase visits to your web site – for FREE. All you need to do is submit articles about what YOU know about, and about what YOU are an expert in. Maybe that’s candles, maybe that’s food labeling, maybe that’s web design. Whatever your expertise, article marketing sites can help you to get your name out there. Don’t believe me? Read the testimonials below direct from ezinearticles.com – the top article marketing site. Don’t forget the other top article marketing sites – goarticles.com, articledashboard.com, searchwarp.com and articlesbase.com. And don’t forget, create a link from your web site to the articles you posted, the more links, the better for the search engines!

“…a recent experience that to date, has netted my firm over $200,000…”

I thought you might want to know how one article, picked up on your site, generated over $200,000 in revenue this past quarter.

It’s rare that I write a testimonial letter of this nature, but the results achieved warrant doing so.

A few months ago, I was contacted by a well-known, national Health Club chain interested in our new Got Goals? product line.

Over several months of meetings and ongoing negotiations, we finally met at their office in California to close the deal. During the conversation, the Vice President of Marketing pulled out a weathered piece of paper which contained an article which I’d written and posted on your site.

I’m sure there are many authors and industry experts out there who question the value of marketing through this method but I’m proof that this is one effective medium.

Gary Ryan Blair
http://www.GoalsGuy.com/

“A quick glance through the search engines is showing that my articles (with the link-backs to my page) are popping up in publications all over the place.”

“Since creating an online library of my articles on this site, I have noticed several results:

  1. I am getting more traffic to my site.
  2. I am getting conversions from visitors (they are taking advantage of various offers I have available).
  3. My EzineArticles expert author page is the #1 listing on Google for my name (great for prospective clients).
  4. My friends, colleagues and prospects are expressing great admiration for the scope of my expertise and productivity.
  5. A quick glance through the search engines is showing that my articles (with the link-backs to my page) are popping up in publications all over the place.
  6. I am establishing a name for myself in my industry, and I am beginning to feel like a true professional.

Thanks, EzineArticles!”

Soni Pitts
http://www.sonipitts.com/

“EzineArticles is creating sales for me…”

I just wanted to take the time to share with everyone that is using or might be considering using articles as another form of exposure the results I have experienced since submitting articles to EzineArticles. Personally, I can’t say enough about it! I have found my articles being used on other sites, I have had people contact me wanting to use my artwork in something they are creating, I have had many new clients order paintings from me…

I have also found a new credibility with my existing clients and have taken the time to write to me on how much they are enjoying my articles and passing them on to friends, which in turn is bringing me new clients and more sales …

EzineArticles is creating sales for me … what better form of tangible proof can you get… articles work !

Thank you EzineArticles !

Sharae Taylor
http://www.angelsbysharae.com/

“In under a month, one article received 1000 hits and has generated 30% of our daily website hits.”

“EzineArticles has done wonders to bring attention to our personal shopping and concierge service business. In under a month, one article received 1000 hits and has generated 30% of our daily website hits. One other article was picked up by other sites for publication within 48 hours of appearing on EzineArticles. We will definitely be submitting more articles in the very near future. It is a great way to build credibility as an expert in our field. Thanks EzineArticles for a job well done in promoting the material on this site.”

Indra Books
http://www.onthego4u.net

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